Tech-stuff Webdesign · 8 April 2010 ·
Irony is...
…when Richer sounds advertises a special offer for visually impaired people on its website’s front page, but places that very information in an image with no alt-text, thus rendering it invisible for people who use screen readers or who use a different style sheet to make websites more legible.
Screenshots of the Website, with images loaded:

Screenshot of the website without images loaded:

On the Internet, they would call it a “FAIL!”.
Disclosure: I am perfectly aware that this website has quite a few flaws itself and that the layout is partially broken. I will fix this over the holidays.